ReverseDAO ensures loyalty rewards are ?? ???NFTed and function as a tradeable asset.
The loyalty programs market capitalization in 2020 was at $1.6T, with only a 7% redemption rate – up to billions of dollars in reward points and virtual points expire and go to waste every passing year.
Assets are unfortunately scattered across many different platforms, with varying expiration dates and values, combined with unfair rules against customer usage, making it inherently difficult for consumers to manage their earned assets.